I recently made some changes on a client’s eCommerce store after noticing she was ranking for a series of related keywords.

Fast-forward a few weeks and now we see how that impressions on Google and traffic has grown quite a bit!

Keyword Generate Sales

There have been sales on the product related to the keywords but they aren’t quite as good as the amount of clicks.

THAT’S the next challenge to overcome: to see how many of those clicks convert into costumers.

Ranking is one thing, ranking with the right keywords another, and ranking with keywords that generate sales yet another.

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